Facebook does more that just provide connections and entertainment. Facebook members and users also use this famous social network site to promote various products whether they own a website or not.
Here are several tips to help get you started in marketing through Facebook as well as tips on keeping you out of trouble when using this very popular and powerful social networking site.
In each user’s profile page there is a portion that is used called The Wall;
It can effectively be used as an area to post messages for you Facebook contacts and other users to see. If your “Facebook friends”
can access to your full profile, your marketer friends can easily post information or messages on your Wall. This application is more effectively used as a posting area for attachments to your Wall to promote products or sites which you want your friends to see of “Like.”Use The Marketplace. Some categories allow posting of free classified ads.
Entreprenuers have an opportunity to use this free application in the four permitted categories, Housing, For Sale, Jobs and Other. Any Facebook member can make use of this opportunity for exposure.
Application or “Apps” developers have found a base with Facebook and are pleased to design applications that quickly become regular Facebook apps, capitalising on the Web 2.0 graphic and audio choices available to its users.
One feature that’s utilized by those who glance over posts instead of fully reading them is the Status feature. This feature provides a
quick update on what you are presently doing and, if used appropriately, can be a powerful promotional tool. For example, using Facebook’s format, “John Simon just released his new software package.” A ready link to that sales page for the said software would get a draw much traffic just from curious users.A Facebook Event is utilised to keep friends and contacts aware and updated of upcoming events. A marketer can use this tool to advertise seminars, telecasts, podcasts and ecourses, among others. Facebook’s rules on announcing events must be carefully read in order to avoid being marked a spammer.
Videos are all over and have quickly become among the most popular ways used to promote many internet products. Videos may also be added to Facebook using Facebook Mobile app, which also has a webcam feature. With the videos being shared among the vast membership range of Facebook of around 60 to 70 million users, that would be a lot of help for a smart marketer.
Facebook is the perfect versatile tool for creative marketers to help increase their traffic and, consequently, their client base. Social networks can be powerful marketing tools and Facebook is one great choice.